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InsideFMM | November 24, 2014

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crowdsourcing

ModCloth Launches Second Crowdsourced Clothing Collection

08/19/2012 |

ModCloth Continues Mission to Democratize Fashion; The Make the Cut Contest empowers the fashion community to design and curate an exclusive apparel line.

ModCloth just launched its second crowdsourced private-label collection through their Make the Cut: Retro Honor Roll Contest. More than 660 original design sketches were submitted, from which ModCloth’s co-founder and chief creative officer, Susan Gregg Koger, selected 25 finalists.
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Create a Private Label with ModCloth and Get Featured in Teen Vogue

06/25/2012 | 1

modcloth teen vogueThis morning I woke up and found my inbox was filled with marketing delight from one of my favorite retailers, ModCloth. Today, ModCloth is launching its latest Make the Cut Contest. This time, the online retailer is collaborating with Teen Vogue and its fashion market editor Mary Kate Steinmiller to put together a Winter Garden Gala inspiration board.
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Three Fashion Brands Leveraging Instagram’s API for Marketing Success

01/22/2012 | 19

How can brands create super fresh, engaging and visual brand campaigns? Recently top companies have used Instagram’s API, and the mobile app’s 15 million registered users, to take their next marketing strategies to the next level.
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Curisma: Where Cool Kids Buy The Coolest Gadgets

12/01/2011 | 4

An MIT startup launches a new sale site for community-curated tech products that incorporates social interests for product recommendations.

Lifestyle aficionados love flash sale sites. From Swirl to Gilt, One Kings Lane to Fab, we are obsessed with getting secret deals. Well, gadget and technology lovers now have a source for their cool toys. Based on some of the best elements of Ahalife and Quirky, Curisma helps you discover and buy cool tech products you love through personalized recommendations and deals, combining community-sourcing with machine learning.
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ModCloth Launches Design Contest; Acquires Velvet Brigade

11/23/2011 |

Make the Cut contest offers community opportunity to have design sketches put into production and sold on ModCloth.com

ModCloth is taking a giant step toward its mission to fundamentally change and democratize the fashion industry with its first crowdsourced fashion design competition.
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LVMH Launches ‘The Future Of Tradition’ Campaign

11/11/2011 | 4

The corporate headquarters of LVMH has launched a very interesting Facebook campaign called Exploring the Future of Tradition‘. The campaign aims to create internal forums in 10 cities around the world, the cities include London, Paris, Sao Paolo, New York, Hong Kong, Singapore, Tokyo, Roma, Madrid & Geneva, in 2012.
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How ModCloth’s ‘Be The Buyer’ Program Crowdsourced Its Way To Success

10/03/2011 | 5

We coming to the end of 2011 and moving into 2012. Is it me, or was 2011 the year of enlightenment for brands and retailers when it came to social media? Twitter went from being the “the twitter” to a place where brands started to actively engage their customers and fans with genuine interest. And internet marketing strategies that were once deemed taboo became common place–like crowdsourcing.
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Shopping Information: We Know WhereToGet.It

08/11/2011 |

Developed by the online fashion magazine, Hypeed, Wheretoget.it is ready to be your go-to source for information on fashion shops. This new site is a fashion community and resource. Makes sense, right? We’re always looking for fashionable information and inspiration from our friends, whether online or offline.
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