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InsideFMM | August 3, 2015

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Social Engagement

ALDO Wants To Know Your Fashion Faux Pas

10/01/2012 | 1


Remember tearaway pants? Headband-to-toe neon? Asymmetrical haircuts? Share photographic evidence of your favorite sartorial mistake, whether it’s a trend you swear was cool or an item you should never, ever have worn. We’ve all done it.
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Rise of the Consumer Experience Economy

06/23/2012 | 16

Today, most marketers consider digital marketing to be synonymous with social media. Advertisers are discovering, however, that ROIs on social sharing and promoted posts are not the golden goose that tech companies led them to believe.
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Social Travel Platform Trippy Adds ‘Project Delightful’

04/07/2012 |

trippy social sharing social discoveryWant some visual inspiration to fuel your wanderlust? Trippy, the social sharing travel website and mobile application, is giving visitors an early preview of the site’s next evolution, referred to internally as “Project Delightful,” a new visual-browsing experience which allows users to discover travel ideas through photos.
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BCBGMAXAZRIA Leverages Pinterest For $5,000 Bridal Giveaway

04/05/2012 | 2

Every year in the US, there are approximately 2.5 million weddings. The wedding industry has grown to an empire of 40 billion dollars per year.

In fact, according to The Wedding Report and Wikipedia:

  • In the US, the average wedding dress costs $1,075.
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Peugeot Uses Pinterest To Target Panama

03/18/2012 | 3

In Panama, Peugeot is running a Pinterest-based competition to encourage followers on the site. On its Pinterest page are various puzzles depicting different car models, with pieces missing. People can search for and find pieces at the Peugeot Panama Facebook page or website, pin them on their own boards and share it with Peugeot. The first five people to complete their boards win prizes. Read the story on Creativity Online.

Club Monaco & Tommy Ton Launch Global Social Giveaway

03/01/2012 | 4

How many of you spotted Tommy Ton running around New York with a really cool Navy canvas and leather bag during Fashion Week? Well, we did.

Yes, the rumors are true. Tommy Ton has become the latest mainstream blogger to partner with a large brand for a bag collection. And it’s gorgeous. Check the campaign here on Facebook if you don’t believe us!
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JustFabulous Launches Pinterest Scrabble Contest

02/26/2012 |

As social discovery and product curation heat up, JustFabulous has launched a creative follower acquisition and customer engagement contest utilizing Pinterest. They’ve even integrated the Pinterest tab feature on their Facebook Fan Page before Facebook rolls out its upcoming brand changes.
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TALENT WILL RISE: ALDO Launches Tumblr Contest

01/05/2012 | 1

The relationship between Tumblr and fashion is so beautifully symbiotic that it’s nearly impossible to imagine one without the other. We love and are inspired by Tumblr’s democratic way of letting everyone curate content that reflects his or her own style. Discovering new voices, new favourites, and new ways of seeing is exactly the spirit of ALDO RISE, so ALDO is hosting a contest to find the next stars of Tumblr.
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