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InsideFMM | May 26, 2015

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FMM – Website Editors and Writers

FashionablyMarketing.Me is a blog about retail and digital media.  Our site’s goal is to make technology understandable by teaching our readers how to use social technologies to better market their products, build brand awareness, engage customers and drive revenue from online marketing strategies.  You can follow all the FMM writers @InsideFMM. on Twitter or on Tumblr or Pinterest.
To send us news and information: please email

Macala Wright – Publisher

Macala is a writer, strategist, and storyteller. She merges her passion for storytelling and narrative with her deep understanding of technology and strategy to help bring innovative ideas, products and programs to life. Interested in the tools and platforms that society uses to communicate culture, her writing and studies explores how people can become better communicators in order to shape their futures, share their ideas and create a better world to live in.

Macala serves as the head of innovation at Group Partners, a business strategy firm and is a columnist for PSFK. Her cultural insights have been featured in numerous publications including The Wall Street Journal, Los Angeles Times, New York Times, AdAge and Adweek. When not immersed in the Internet of things, she can be found on the back of a horse.

You can follow her on Twitter @Macala. You can email her

Jasmine Del Chiaro – Design Director

Jasmine Del Chiaro is the woman who makes sure that FMM looks great and doesn’t break. A woman with a lifelong passion for fashion, Del Chiaro has worked for Benefit Cosmetics, holds a B.A. in Graphic Design and Marketing from San Francisco State University and currently resides in cloudy, sometimes sunny, San Francisco, California. You can follow her on Twitter @FleurDeOui.


Laura Kudia – Contributing Editor, New York City

Laura Kudia currently works as the social media manager for Henri Bendel. Kudia is also a brand ambassador for various fashion clients (most recently Kate Spade and Tumblr) and an experienced online content developer for various tech start-ups in New York City. You can follower her on Twitter @LauraKudia. You can email her at


Wendy K. Bendoni – Contributing, Fashion and Lifestyle Writer

Wendy Bendoni assists retailers, designers and manufacturers globally in adapting macro and lifestyle trends to the market. Bendoni has worked at WGSN as Los Angeles correspondent; SnapFashun as Digital Sketch Curator;  StyleLens / ReportWest as International Trends Director; and Design-Options as lead curator for the LifeStyle report. In addition, Bendoni is Professor of Fashion Marketing at Woodbury University’s School of Business. You can follow her on Twitter. Her website is pretty awesome, too. You can email her at

Sara Zucker – Contributing Writer, New York City

Although she pursued a Masters degree in Library Science, Sara’s been trailblazing online since she began blogging in 2008. As the former Community Manager for Glamour magazine and current digital analyst for Nars Cosmetics and one of the fashion world’s most popular bloggers on Tumblr (Farpitzs), Sara has been featured in Lucky, Glamour, the Wall Street Journal, Stylecaster, Blackbook, and the Seattle Times, among others. She has also worked with such renowned brands as The Outnet, Club Monaco, Cynthia Rowley, Ann Taylor, and UGG Australia. You can follow her on Twitter @SBZ. You can email her at