Fashion Marketing News This Week

• Rue La La Joins Tumblr With That’s So Rue: Flash sale site, Rue La La, offers a behind-the-scenes view with That’s So Rue, its blog powered by Tumblr.
• Vente Privée Launches E-Commerce Services For Luxury Brands: The largest private sales site in the world launches Digital Commerce Factory, taking over the e-commerce process for small to large-sized luxury brands.
• Start-Up Zaarly Facilitates In-Person Transactions Via The Web: A proximity based, real-time buyer powered market that we think just might work for brands and retailers.
• Bebe Zeva Is The Next Tavi Gevinson? Sort Of…: Elle compares fashion blogger Bebe Zeva to Tavi Gevinson. Having worked with Bebe Zeva at WWDMAGIC ourselves, this is what we have to say on the matter.
• The 5th Annual Handbag Designer Awards: IHDA, presented by InStyle and Handbag Designer 101, is calling for submissions for the fifth annual IHDA, recognizing excellence in design.
• Digital E-commerce Brillance: Founders & Followers: An online retailer we’re head-over-heels in love with because of its editorial content and fashion-forward design.
• Emerging Fashion Marketing Trend: Vintage Infused Designer Collections: A look at the popular online trend of mixing vintage pieces with current fashion collections.
• Meet Miss Universe: Interview With Ruby Veridiano: We talk to this glamour girl about her beautiful mission and how she uses social media and technology to express herself and reach her audience.
• Online Shoppers Demand Eco Conscious Apparel: We delve into green fashion and why it’s gaining popularity.
• Burberry Livestreams Fashion Extravaganza From Beijing: We dish on Burberry’s most innovative show yet. We’ll be live streaming the show on our site on 04/13/11!
• 7 Things Retailers Need To Know About Facebook Marketing: We offer tips that can help retailers develop an effective Facebook strategy.
• Levi’s “WaterTank” Game Delivers Clean Water: Levi’s and Water.org team up to raise money that helps deliver clean water to those in need.
• INFOGRAPHIC: Small Business + Social Media Use: Postling designs a visual that helps small business develop a social media strategy.

Fashion Marketing News Around The Web

• 5 Characteristics Of Successful People: A look at how though success seems like a series of accidents, certain character traits make these happy little accidents more likely.
• Google Forecloses On Content Farms With “Farmer” Algorithm Update: Google has a new algorithm for ranking websites.
• Brand Anna: Anna Wintour has turned into a global brand that transcends fashion.
• Female Founders: Overcoming The Cupcake Challenge And ‘Mompreneur’ Stigma: A look at how women-owned startups face challenges such as stereotypes that impact VC funding, Angel Investor interest and overall success.
• Fashion’s Tumblr Takeover: Fashion’s obsession with the microblogging platform.
• Click To Buy That Bag In Vogue As Magazines Become E-Tailers: The rise of e-commerce mingling with editorial agendas.
• Fashion’s Generation Game: If style skips a generation, we should be looking to our grandmothers for fashion inspiration.