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Online Fashion Community and Marketing Links
Here’s what has our attention this week:
- Why Craigslist is a Mess? is not only interesting but hilarious. It’s one of the simplest websites, devoid of any “features” yet it crushes its competitors. Something to think about.
- Six Degree Clothing – a sustainable fashion line (found via LadyLux.com), I love the label and Six Degree’s brand identity and their message (see photo to the left). “No Bad Stuff” including sweat factory labor, toxic dyes or miscellaneous carcinogens.
- How To Sustain & Market An Eco Friendly Fashion Line – Show Me Pretty, PR Couture
- Retailers: How & When to Build an Online Community - For brands and retailers, online communities are invaluable and necessary listening and engagement tools required to successfully monitor customer sentiment, needs and opinions. Here’s how to develop and build one.
- The Endless Flow of Russell Simmons – Yoga, meditation and creating online communities to further “Good, positive collaborations”, the hip-hop impresario and multimedia baron lives and breathes opportunity.
- Fashion Blogs turn the internet in a catwalk - Another testament to how fashion blogs deliver faster than glossies.
- An Advertising Shift Helps Blogs Survive As Business – Claire Caine Miller on The Successes of Sugar Inc.
- Young Bloggers Have Ear of Fashion Heavyweights
- When A Blogger Voices Approval, A Sponsor May Be Lurking -
- 10 Questions to Assess if Your PR Firm in SEO & Social Media Capable
- Top 5 SEO pitfalls – #1 is what we encounter most with new clients, developers aren’t marketers.
- THE YSL Manifesto – Marketing Magic or Just Meaningless?
- The Luxury market gets a diagnosis from a cognitive anthropologist
- Fashion 2.0: New York designers embrace new technology
New Discoveries:
- Manhattan Handbag Designer Nyla Moor is moving marketing initiatives online; the icing on this cupcake, a very well thought out and written blog that is going into my daily reads. On Twitter: @NylaMoor & @1HappyJourney.
- It’s My Birthday & I’ll Reflect If I Want To – Shifting between 26 and 27. I loved the day I became comfortable in my own skin, a month later, I met the love of my life.

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